Order picking — R2: Optimised for fresh food logistics
A scalable picking model tuned for cold‑chain compliance, faster throughput and reduced shrinkage across our Australian fulfilment hubs.
- High-accuracy picking (≤0.5% error)
- Cold-chain certified pick stations (2°C–8°C)
- Integrated with carrier last‑mile slots
Business benefits
R2 picking reduces handling steps and maintains product temperature integrity for fresh and perishable SKUs.
- Reduced time-to-dispatch: up to 22% faster than baseline
- Improved order accuracy with pick-to-light supplements
- Lower spoilage via zone-specific cold storage
Picking methods in R2
We mix methods depending on SKU profile, order mix and temperature requirements.
Consolidates orders with similar SKUs into batches to minimise travel time. Best for stable, high-velocity lines.
Workers pick only within assigned zones (ambient, chilled, frozen), preventing cross‑contamination and temperature excursions.
Electronic aids improve pick accuracy and speed, particularly for mixed-SKU grocery orders and subscription boxes.
Technology & monitoring
End-to-end visibility with temperature logging, scan-based verification and TMS integrations for realtime ETAs.
- Realtime temp logging with alerts
- WMS + TMS integrations (API)
- Barcode & RFID verification at pick and pack
Case studies
Supermarket chain — VIC
Reduced shrinkage by 18% after R2 rollout.
E‑grocery — Sydney
Improved same‑day fulfilment rates to 94%.
Meal-kit provider — National
Scalable picks with reduced packing times per order.
Local operations across Australia
Freshclub runs fulfilment centres in VIC, NSW and QLD with trained staff handling perishable goods, supported by regional carriers for last‑mile delivery.
- Multiple picking strategies to match SKU profiles
- Dedicated chilled loading bays
- Carrier slot integration for timed delivery windows
Operations floor
Photo: picking station during peak
Frequently asked
Yes — we operate dedicated chilled and frozen pick zones with continuous temperature monitoring and validated procedures aligned to AUS food safety guidelines.
We provide API integrations for major OMS/TMS platforms and offer middleware for bespoke systems. Contact our integrations team via the Contacts page.
SLA depends on order cutoffs and lane density; typical same‑day dispatch is available for metro zones with agreed cutoffs and booking windows.